Hotel marketing is nothing new. Owners and managers have been doing it for decades. Of course, marketing has evolved a lot in recent years. Today, you’re as likely to be investing in intangible digital marketing as you are billboards or circulars. Y…
Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, today launched Knowland Academy, a new way for customers to learn its platform, quickly, easily and in a self-paced environment. Visit acade…
The holiday season confirmed that June was a turning point for the hotel sector. Although the indicators in the Barometer are still far from those preceding the pandemic, the increase in travel activity points towards a recovery that should be confi…
View the Career Page here! The BLLA team including its Leadership and Committee members felt there was an urgent need to address the burgeoning issues including labor shortage and finding top people to fill important roles at their hotels. In answer…
